Gwyneth Paltrow in Pink Alaia & Pierre Hardy

Gwyneth Paltrow looked super-pretty in her baby pink Alaia dress as she attended a Baume & Mercier Gala event in Geneva, Switzerland on January 17.

Gwyneth, an ambassador of the brand, paired the candy-colored dress with a watch from the brand, and some Pierre Hardy peep-toes.

The pricey little Alaia ruffled-bottom number costs £2438.00 at matchesfashion.com.

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